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folk

Built around people rather than deals, for relationship-led work.

Last verified 2026-08-26

Ratings

Ease of setup4/5
Pipeline depth2/5
Integrations3/5
Scale headroom3/5
Value2/5

At a glance

Cheapest plan

$24 a month

Standard

What kind of CRM

Contact manager

What it costs to start

Free trial only

Where it runs

Vendor cloud only

Where the data is processed

US only — no regional choice

Team size it fitsJust me2–10 people10–50 people

About folk

folk starts from a different premise to most of this directory. The record that matters is a person, not a deal, and the product is built for work where the relationship is the asset — agency business development, investing, recruiting, consulting. Pipelines exist, but they are a way of tracking people through stages rather than the centre of gravity.

What you get on the entry tier is unusually complete for the kind of thing it is. Email, calendar and WhatsApp all sync into one timeline, a browser extension pulls people in from LinkedIn, and enrichment fills in the details you did not type. Those are frequently the paid extras elsewhere, and here they are the baseline at US$24 per member per month.

The cost shows up in two places. There is no free plan, so the entry price is genuinely the entry price. On scale headroom and integrations it is mid-field — single sign-on, workspace roles, custom objects and an API all exist, and all of them wait for the second tier. And the things a growing team eventually wants — custom objects, deals as first-class records, workspace roles, dashboards and API access — all sit on the second tier at US$48. For one person tracking a network, that is beside the point; for a team of ten, it doubles the bill.

Features

  • Supported
  • Not supported
  • Not checked
  • Two-way email syncSupported
  • Gmail and Outlook add-inSupported
  • Built-in callingNot supported
  • Workflow automationNot checked
  • Custom objectsSupported
  • Sales forecastingNot supported
  • Quotes and invoicingNot checked
  • Shared team inboxNot supported
  • Public APISupported
  • SSO and SAMLSupported
  • Audit logNot supported
  • Guided import from another CRMSupported
  • Web forms for lead captureSupported
  • Bulk email from the CRMSupported
  • Meeting scheduling linksNot supported
  • Native mobile appSupported
  • Complete data exportSupported

Frequently asked questions

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